Twentieth Century Craftsmanship + State of the Art Twenty-First Century Technology
For most of my 39+ year career I have worked with 4x5 film. The size of the camera, the cost and difficulty working with the film meant that there wasn’t any margin for error. My craft skills were fine tuned during that time.
I am very fortunate to have worked some of the best photo-stylists / art directors in the US and I have the equipment and experience to control the light and apply the elements of design / art to create images that are unique and beautiful. Whether it is simple recording a project or creating a work of art: Experience + Preparation + Craftsmanship + the right tools = High Quality images.
One of the many short comings of digital cameras has been excessive noise and lack of detail in low light and severe lack of overall dynamic range. Recently Nikon began collaborating with Sony to create the 36 MP CMOS, now 45 MP CMOS in the D850. The new Professional Nikons also have the ability to shoot in 12 bit color, which when combined with the new generation of Nikon lenses and Photoshop make it possible to create 32 bit color 400 meg files that are free of distortion, sharp, rich and truly stunning.
Visualize: “To See with the Mind’s Eye” & “To Make Real”
Ansel Adams, the patron saint of all photographers, used an approach called Visualization to create his images. He could see the image in his imagination, apply his craft skills to capture the image on film, process the film to add or reduce contrast and then create a print in the darkroom that would match what he had originally imagined.
Now it is possible that: with the Experience, the Craft Skills, the Technology and advanced Photoshop Skills to create a large number of high quality “Visualized” images quickly which saves the client money and is less of an imposition on the property owner whose project is being photographed. It also offers an opportunity to reach out to other interested parties to cost share and ask specifically what it is that they want so that everyone gets what they need..
For more information and to set up a portfolio review please contact Glen Graves 415_450_1079 or via the contact form..